Industry by Charlie Cater July 24, 2020 1.24K

GG.Bet Named Official Betting Partner of ESL

The Curacao based esportsbook GG.Bet has been announced as the official global betting partner of ESL. This will cover their CS:GO and Dota 2 tournaments.

ESL announced that the partnership will cover all ESL One and Intel Extreme Masters tournaments through the rest of 2020. Along with this, the deal includes both seasons 11 and 12 of the ESL Pro League

GG.Bet will provide odds for each tournament match while the ESL talent will deliver a GG.Bet branded prediction segment during broadcasts. This will see the talent discuss the match outcome, while using data provided by the esportsbook. 

Stephan Schroeder, SVP of Global Brand Partnerships commented on the partnership:

“GG.Bet have been true supporters of major ESL tournaments and we are delighted to take our partnership to the next level. We are always looking for ways to further improve the tournament experience. And our global partnership will open up new and exciting opportunities for esports fans.”

While GG.Bet had a similar role during ESL Pro League Season 11 in March. This new deal is suggested to build upon that relationship through the year across a wider catalogue of events.

Richard Collins, CMO of GG.Bet added to Schroeder’s comments:

“We are proud to become ESL’s global betting partner for some of the world’s biggest esports tournaments. In partnership with ESL, we’ll be able to offer enhanced betting and predictive offerings to fans all around the world!”

This renewed global betting partnership is likely to be brought on by their partnership earlier in the year during season 11 of the ESL Pro League. Clearly these two brands are happy working together and have both seen success due to the previous partnership. Given the exponential rise in esports betting during the global quarantens. There is no better time than now to partner with an esportsbook.

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